How's your business first impression?

First Impressions are powerful. A fantastic first impression will prompt customers to come back and to tell their friends. A poor first impression will mean the customer is unlikely to come back and will also tell their friends.

Check your business against this list:

Phone Calls:

  • Answered Quickly
  • Friendly and eager to help (Smile when you pickup the phone, it really works)
  • Quickly put through to the right person OR
  • accurate message taken, "no problem" attitude, speedy callback

Online, Website:

  • Value proposition easy to understand, typo free
  • Easy to navigate and to order your products or services
  • Easy to contact you with feedback or queries
  • Not too many clicks or too much scrolling required. No annoying pop-ups

Visit to your office:

  • Greeted straightaway
  • Friendly, welcoming, professional, attractive premises
  • The team is amazing, keen to work with the customer or client
  • If asked to wait, they are made comfortable, offered refreshment

Visiting your Showroom:

  • Looks good, feels better
  • Team presence is just right (not all over the visitor or ignoring them)
  • Staff know the product, but listen to what the customer needs
  • Shop floor is well organised, good signage, good looking display

For more information contact Better Business Accountants